Gaming Solutions

The global gambling market is estimated to be US$ 1,500 billion. Casinos are authorised to operate in more than 110 countries.

The worldwide sales of casino gaming machines are forecast to exceed $2.5 billion in 2004, and there is a constant demand for new technology as new venues are built, and older insecure equipment is replaced.

In 2002, the global internet gambling market was valued at $4.0 billion, and is expected to grow to between $6 billion and $8.7 billion by 2004. Christian Capital Advisors estimates that by 2005, the global market may be worth $10.7 billion. The number of people who engage in online gambling is expected to grow from about 6.7 million in 2002 to about 15 million by 2004.

The UK has an existing gambling market valued at $15 billion, and is currently planning for de-regulation that will significantly increase the market by removing existing limitations on the location and number of casinos, maximum prizes within games and the old-fashioned player registration procedures.

Bear Stearns has estimated 2002 casino gaming revenues in the Nevada/New Jersey gaming markets at $13 billion, nearly $10 billion of which was realized in Nevada. Other forms of gaming, including lotteries and riverboats generate an additional $14 billion annually. Native American Indian gaming is one of the fastest growing sectors in the gaming market worldwide, reaching $14 billion in 2002.

The amount of money and revenue passing through these institutions all require security at every endpoint but most importantly at the customer point of transaction. Credit card companies today typically have a high rate of refusal for online gaming venues because of the fear of large numbers of chargebacks.

Identita’s online and IVR-based gaming solution finally puts those concerns to rest with an architecture and security model that is unsurpassed and allows for near zero charge back scenarios.

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